

You didn’t start an MSP to lie awake at 3 a.m. worrying about:
Performance issues you’re avoiding
Managers who need more support than you expected
HR compliance questions you’re not confident you’re handling correctly
Why “accidental HR” is so common—and why it puts everyone at risk
How people problems quietly pull founders back into day-to-day firefighting
What happens when your best technician becomes a manager overnight
Why PEOs don’t actually remove HR from your plate
How unclear people systems make growth feel risky instead of exciting
This webinar is designed for:
✅ MSP owners and founders
✅ Presidents, COOs, and operations leaders
✅ Managers tired of constant people issues
✅ Anyone who’s responsible for people decisions but doesn’t have formal HR support
If your company has outgrown “winging it” with HR, this conversation is for you.

Charlene Ignacio
CEO, Fornix Sales & Marketing
Charlene Ignacio is a recognized thought leader in the channel and the CEO of Fornix Marketing & PR Agency, a national firm trusted by MSPs, MSSPs, and technology vendors. With a background spanning business development, channel strategy, and partner engagement, Charlene has spent over two decades helping technology leaders grow their visibility and drive results.
She is a frequent speaker at industry events and is widely known for her ability to simplify complex topics and inspire action. Charlene brings a real-world, no-fluff approach that resonates with IT providers, vendors, and ecosystem partners alike.
Website: www.fornixmarketing.com
LinkedIn: www.linkedin.com/in/charlene-ignacio

Julie Thiel
Founder and CEO, Thiel Talent Strategy LLC
Julie partners with growing MSPs to help them navigate people decisions with clarity and confidence—without overcomplicating HR or slowing growth. She brings real-world experience helping founders solve the people challenges that keep showing up again and again.
Website: www.thieltalentstrategy.com
LinkedIn: www.linkedin.com/in/juliemthiel
Registration is free, but space is limited.
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